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HELOIZA
Here you will find some of my work and graphic explorations
MURAKAMI
REBRANDING
COMPANY
idwall
TYPE OF COMPANY
Technology
PROJECT
Brand repositioning, including the adaptation and alignment of the verbal and visual universes to resonate with an enterprise audience.
WHAT I DID
Based on research conducted in partnership with a consultancy, I developed all of the brand's visual guidelines, aligning them with the new verbal identity. In addition to serving as the art director for the project's communication materials, such as creatives, videos, and the website, I was also responsible for the complete project management.
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